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Bio-Oil Social Media Management

Sri Lanka|2019–2021

When the world slowed down, Bio-Oil’s digital performance moved in the opposite direction. Through social media strategy, creative communication and performance campaigns, our work contributed to 453% sales growth during the COVID-19 lockdown, with a reported CPA of USD 0.25.

Bio-Oil Social Media Management visual hero

Content Highlights

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Bio-Oil Motherhood appreciation post
Bio-Oil mirror reflection post
Bio-Oil Love your Marks post
Bio-Oil skincare routine illustration
Bio-Oil body confidence post
Bio-Oil neon glow styling post

Project Overview

Bio-Oil engaged KOD Universe to produce a comprehensive social media and digital campaign designed to celebrate authentic skincare narratives. We directed content highlights, high-impact retail promotion visuals, and platform-native storytelling.

The Challenge

Standing out in a saturated skincare landscape while preserving Bio-Oil's trusted heritage and converting social engagement into active retail discovery.

Our Approach

We crafted human-centric visuals, warm aesthetic lighting, engaging promotional formats, and clear benefit-driven communication across social channels.

Deliverables

  • Social media content strategy
  • Creative direction & photography
  • Promotional retail creatives
  • Short-form social storytelling
  • Community engagement framework

Project Disciplines

Social Media DesignCampaign Art DirectionVisual StorytellingContent Strategy
FEATURED CAMPAIGN

Bio-Oil

Omnichannel Social Activation

When the world slowed down, Bio-Oil’s digital performance moved in the opposite direction. Through social media strategy, creative communication and performance campaigns, our work contributed to 453% sales growth during the COVID-19 lockdown, with a reported CPA of USD 0.25.

DELIVERABLES
Social media content strategy
Creative direction & photography
Promotional retail creatives
Short-form social storytelling
COLOR SYSTEM
Aa

Metropolis

Inter

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Bio-Oil

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Bio-Oil Dry Skin Gel Launch Campaign

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